| 000 | 00616nam a22001937a 4500 | ||
|---|---|---|---|
| 999 |
_c468 _d468 |
||
| 005 | 20260708114514.0 | ||
| 008 | 150804b xxu||||| |||| 00| 0 eng d | ||
| 020 | _a978-81-203-3305-5 | ||
| 040 |
_aKYUCL _cKYUC |
||
| 041 | _aENG | ||
| 050 |
_aHF 5415.123 _b.C56 2007 |
||
| 100 |
_9365 _aClow E. Kenneth and Donald Baack |
||
| 245 |
_aIntegrated advertising, promotion, and marketing communications: _cClow E. Kenneth [and] Donald Baack |
||
| 250 | _aThird edition | ||
| 260 |
_aNew Delhi _bPHI Learning limited _c2007 |
||
| 300 | _a515p. | ||
| 650 |
_2Marketing _xSchool of Business and Education |
||
| 942 |
_2lcc _cLLB |
||