| 000 | 01431cam a2200397 a 4500 | ||
|---|---|---|---|
| 999 |
_c3940 _d3940 |
||
| 001 | 15676136 | ||
| 003 | OSt | ||
| 005 | 20250731101309.0 | ||
| 006 | m d | ||
| 007 | cr ||||||||||| | ||
| 008 | 080318s2007 gw a s 000|0 eng d | ||
| 010 | _a 2009659318 | ||
| 020 | _a9783642072581 | ||
| 020 | _a9783540396314 (print) | ||
| 020 | _a3540396314 (print) | ||
| 020 | _a9783540396321 (ebook) | ||
| 020 | _a3540396322 (ebook) | ||
| 035 | _a(UK-RwCLS)cis7773389 | ||
| 037 |
_a111778 _bMIL |
||
| 040 |
_aUK-RwCLS _cKyUL _dDLC |
||
| 042 | _alccopycat | ||
| 050 | 0 | 0 |
_aHF 5415.12 _b.K73 2010 |
| 082 | 0 | 4 |
_aHF 5415.12 .K73 2010 _222 |
| 245 | 0 | 0 |
_aInternational direct marketing _h[electronic resource] : _bprinciples, best practices, marketing facts / _cManfred Krafft...[et al.] (editors). |
| 260 |
_aBerlin ; _aNew York : _bSpringer, _cc2007. |
||
| 300 |
_a1 online resource (xxv, 326 p. : _bcol. ill.) |
||
| 500 | _aTitle from e-book title screen (viewed March 18, 2008). | ||
| 530 | _aAlso available in print. | ||
| 650 | 0 |
_aExport marketing. _2Marketing _xSchool of Business and Education |
|
| 650 | 0 |
_aDirect marketing. _2Marketing _xSchool of Business and Education |
|
| 700 | 1 | _aKrafft, Manfred. | |
| 776 | 0 |
_cOriginal _w(DLC) 2007934291 |
|
| 856 | 4 | 0 |
_zConnect to MyiLibrary resource _uhttp://www.myilibrary.com?id=111778 |
| 906 |
_a7 _bcbc _ccopycat _du _encip _f20 _gy-gencatlg |
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| 942 |
_2lcc _cLLB |
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