000 01202cam a2200337 a 4500
999 _c3856
_d3856
001 13294899
003 OSt
005 20250731144607.0
008 030717s2003 si a b 001 0 eng
010 _a 2003411922
020 _a0131001353 (pbk.)
020 _a0131066250 (hard)
035 _a(DLC) 2003411922
037 _bLibrary of Congress -- Jakarta Overseas Office
_cS[dollar]42.90
040 _aDLC
_cDLC
042 _alcode
043 _aa------
050 0 0 _aHF5415.13.M253 2003
_b.M253 2003
082 _2HF5415.13.M253 2003
245 0 0 _aMarketing management :
_ban Asian perspective /
_cPhilip Kotler ... [et al.].
250 _a3rd ed.
260 _aSingapore ;
_aNew York :
_bPrentice Hall,
_c2003.
300 _axxvi, 771 p. :
_bcol. ill. ;
_c26 cm.
504 _aIncludes bibliographical references and indexes.
650 0 _aMarketing
_xSchool of Business and Education
_2Marketing
650 0 _aMarketing
_zAsia
_vCase studies.
_2Marketing
_xSchool of Business and Education
700 1 _aKotler, Philip.
906 _a7
_bcbc
_corigode
_d3
_encip
_f20
_gy-gencatlg
942 _2lcc
_cLLB