000 01445cam a22003374a 4500
999 _c3590
_d3590
001 12245647
003 OSt
005 20250612082956.0
008 001130s2001 cau b 001 0 eng
010 _a 00012755
020 _a0803959648 (alk. paper)
040 _aDLC
_cKyUL
_dDLC
041 _aEN
042 _apcc
050 0 0 _aHF 5415.12
_b.M67 2001
082 0 0 _aHF 5415.12 .M67 2001
_221
100 1 _aMorris, Michael H.
245 1 0 _aBusiness-to-business marketing :
_ba strategic approach /
_cby Michael H. Morris, Leyland F. Pitt, and Earl D. Honeycutt, Jr.
250 _a3rd ed.
260 _aThousand Oaks, Calif. :
_bSage Publications,
_cc2001.
300 _axxiii, 536 p. :
_bill. ;
_c26 cm.
504 _aIncludes bibliographical references (p. 507-516) and index.
650 0 _aIndustrial marketing.
_2Marketing
_xSchool of Business and Education
700 1 _aPitt, Leyland F.
700 1 _aHoneycutt, Earl D.
856 4 2 _3Publisher description
_uhttp://www.loc.gov/catdir/enhancements/fy0656/00012755-d.html
856 4 1 _3Table of contents only
_uhttp://www.loc.gov/catdir/enhancements/fy0656/00012755-t.html
906 _a7
_bcbc
_corignew
_d1
_eecip
_f20
_gy-gencatlg
942 _2lcc
_cLLB