000 01708cam a2200349 a 4500
999 _c3570
_d3570
001 16996695
003 OSt
005 20250611113141.0
008 111012s2012 enka b 001 0 eng d
010 _a 2011941032
015 _aGBB1A3278
_2bnb
020 _a9781849201865 (hbk.)
020 _a1849201862 (hbk.)
020 _a9781849201872 (pbk.)
020 _a1849201870 (pbk.)
035 _a(OCoLC)ocn790705508
040 _aNLE
_cKyUL
_dKyUL
_dTWC
_dCDX
_dDLC
042 _alccopycat
050 0 0 _aHD 30.28
_b.P58 2012
082 0 4 _aHD 30.28 .P58 2012
_223
100 1 _aPitt, Martyn.
245 1 0 _aEssentials of strategic management /
_cMartyn Pitt & Dimitrios Koufopoulos.
260 _aLondon ;
_aLos Angeles :
_bSAGE,
_c2012.
300 _axviii, 451 p. :
_bill. ;
_c24 cm.
504 _aIncludes bibliographical references (p. [403]-427) and index.
505 0 _aEssence of strategy and strategic management -- Understanding the external environment -- Industry sector environments -- Enterprise stakeholders, identity and purpose -- Enterprise resources and distinctive capabilities -- Strategic decision-making -- Enterprise-level strategy frameworks -- Scale, non-scale and vertical strategies -- Innovation strategies -- Diversification strategies in the multi-activity enterprise -- Acquisition, merger and alliance strategies -- Multinational and global strategies -- Strategy implementation and change management.
650 0 _aStrategic planning.
_2Management
_xSchool of Business and Education
700 1 _aKoufopoulos, Dimitrios N.
906 _a7
_bcbc
_ccopycat
_d2
_encip
_f20
_gy-gencatlg
942 _2lcc
_cLLB