000 01181cam a2200337 i 4500
999 _c3144
_d3144
001 18387377
003 OSt
005 20250222143709.0
008 141125s2014 nyua 001 0 eng
010 _a 2014415009
020 _a9780415517706 (hbk)
020 _a9780415517713 (pbk.)
020 _z9780203523391 (ebk)
040 _aKyUL
_beng
_erda
_cKyUL
_dDLC
042 _apcc
050 0 0 _aHD 59
_b.S93 2014
082 0 0 _aHD 59 .S93 2014
_222
100 1 _aSwann, Patricia.
245 1 0 _aCases in public relations management :
_bthe rise of social media and activism /
_cPatricia Swann.
250 _aSecond edition.
264 1 _aNew York :
_bRoutledge, Taylor & Francis Group,
_c2014.
300 _axii, 592 pages :
_billustrations ;
_c25 cm
336 _atext
_btxt
_2rdacontent
337 _aunmediated
_bn
_2rdamedia
338 _avolume
_bnc
_2rdacarrier
500 _aIncludes index.
650 0 _aPublic relations
_xSchool of Business and Education
_vCase studies.
_2Public Relations
906 _a7
_bcbc
_corignew
_d2
_eecip
_f20
_gy-gencatlg
942 _2lcc
_cLLB