| 000 | 00502nam a22001817a 4500 | ||
|---|---|---|---|
| 999 |
_c1249 _d1249 |
||
| 005 | 20260528093233.0 | ||
| 008 | 150810b xxu||||| |||| 00| 0 eng d | ||
| 020 | _a978-0-07-060159-3 | ||
| 040 |
_aKYUCL _cKYUC |
||
| 041 | _aENG | ||
| 050 |
_aHF 5415.13 _b.D846 2007 |
||
| 245 |
_aPrinciples of advertising & IMC: _cDuncan Tom |
||
| 250 | _a2nd ed | ||
| 260 |
_aNew Delhi _bMcgrawhill companies _c2007 |
||
| 300 | _a733p. | ||
| 650 |
_2Marketing _xSchool of Business and Education |
||
| 942 |
_2lcc _cLLB |
||