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Consumer behavior / Schiffman, Leon G. Leslie Lazar Kanuk.
by Schiffman, Leon G | Kanuk, Leslie Lazar. Edition: 9th ed.Material type:  Text; Format:
print
; Literary form:
Not fiction
Publisher: Upper Saddle River, N.J. : Pearson Prentice Hall, c2007Availability: Items available for loan: Kirinyaga University Library
[Call number: HF 5415.3 .S35 2007]
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Consumer behavior and marketing action / Henry Assael.
by Assael, Henry. Edition: 6th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Cincinnati, Ohio : South-Western College Pub., c1998Other title: Consumer behavior.Availability: Items available for loan: Kirinyaga University Library
[Call number: HF5415.3 .A83 1998]
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Consumer Behavior/ Building Marketing Strategy Hawkins Del I., Motherbaugh and Mookerjee Edition: 12th editionMaterial type: Text; Format:
print
; Literary form:
Not fiction
Publisher: India McGraw Hill 2014Availability: Items available for loan: Kirinyaga University Library
[Call number: HF5415.3 .H39 2016]
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Consumer behaviour : a European outlook / Leon G. Schiffman, Leslie Lazar Kanuk and Håvard Hansen.
by Schiffman, Leon G | Kanuk, Leslie Lazar | Hansen, Håvard. Edition: 2nd ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Harlow, England ; New York : Pearson Financial Times/Prentice Hall, 2012Availability: Items available for loan: Kirinyaga University Library
[Call number: HF 5415.33 .S35 2012]
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Contemporary advertising and integrated marketing communications / William F. Arens, Michael F. Weigold.
by Arens, William F [author.] | Weigold, Michael F, 1958- [author.]. Edition: Fifteenth edition.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New York, NY : McGraw-Hill Education, [2017]Availability: Items available for loan: Kirinyaga University Library
[Call number: HF 5821 .A74 2017]
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Contemporary marketing / Boone, Louis E.; Kurtz, David L.
by Boone, Louis E. Edition: 16th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Cengage Learning : Australia, 2012Availability: Items available for loan: Kirinyaga University Library
[Call number: HF 5415 .K87 2012]
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Contemporary selling : building relationships, creating value / Mark W. Johnston and Greg W. Marshall.
by Johnston, Mark W | Marshall, Greg W | Johnston, Mark W. Relationship selling. Edition: Fifth Edition.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New York : Routledge, Taylor & Francis Group, [2016]Availability: Items available for loan: Kirinyaga University Library
[Call number: HF5438.25 .J64 2016]
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Customer relationship management : concepts and technologies / Francis Buttle and Stan Maklan.
by Buttle, Francis | Maklan, Stan. Edition: Third edition.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: London ; New York, : Routledge, Taylor & Francis, 2015Availability: Items available for loan: Kirinyaga University Library
[Call number: HF5415.5 .B875 2015]
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E-business & e-commerce management : strategy, implementation and practice / Dave Chaffey.
by Chaffey, Dave, 1963-. Edition: 5th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Harlow, England ; New York : Pearson/Financial Times Prentice Hall, 2011Other title: E-business and e-commerce management.Availability: Items available for loan: Kirinyaga University Library
[Call number: HF 5548.32 .C43 2012]
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Elements if marketing: by Morden A.R
by Morden, A.R. Edition: Third editionMaterial type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Britain ELBS Publications 1993Availability: Items available for loan: Kirinyaga University Library
[Call number: HF5415 .67 1993]
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Entrepreneurship : theory, process, practice / Donald F. Kuratko.
by Kuratko, Donald F [author.]. Edition: Tenth edition.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Boston, MA : Cengage Learning, [2017]Copyright date: ©2017Availability: Items available for loan: Kirinyaga University Library
[Call number: HB 615 .K87 2017]
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Entrepreneurship : successfully launching new ventures / Bruce R. Barringer, Oklahoma State University, R. Duane Ireland, Texas A&M University.
by Barringer, Bruce R | Ireland, R. Duane. Edition: Fifth Edition.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Boston : Pearson, [2016]Availability: Items available for loan: Kirinyaga University Library
[Call number: HB615 .B37 2016]
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Entrepreneurship & small business management / by Steve Mariotti, Caroline Glackin.
by Mariotti, Steve, 1953- | Glackin, Caroline. Edition: Second edition.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Boston : Pearson, [2015]Other title: Entrepreneurship and small business management.Availability: Items available for loan: Kirinyaga University Library
[Call number: HD 62.7 .M37 2015]
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Entrepreneurship and effective small business management / Norman M. Scarborough, Presbyterian College, Jeffrey R. Cornwall, Belmont University.
by Scarborough, Norman M | Cornwall, Jeffrey. Edition: Eleventh Edition.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Boston : Pearson, [2015]Copyright date: ©2015Availability: Items available for loan: Kirinyaga University Library
[Call number: HD62.7 .S27 2015]
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Essentials of marketing: [by] Lamb.
by Lamb et al. Edition: 5th.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: America. Thomson south western. 2006Availability: Items available for loan: Kirinyaga University Library
[Call number: HF5415.L36 2006]
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Everything about sewing lingerie and loungewear: From vogue patterns. Pery, patricia. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New york, Butterick fashion marketing co. 1972Availability: No items available Withdrawn (1).
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Fashion brand merchadising [by] Gordon, T. kendall.
by Kendall, Gordon T. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New York: Fairchild Books. 2009Availability: Items available for loan: Kirinyaga University Library
[Call number: HD 9940 .K46 2009]
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Fashion innovation and marketing / Kathryn Moore Greenwood, Mary Fox Murphy.
by Greenwood, Kathryn Moore | Murphy, Mary Fox [joint author.]. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New York : Macmillan, c1978Availability: Items available for loan: Kirinyaga University Library
[Call number: HD 9940.A2 .G73 1978]
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Foundation Marketing by Hilll,liz Edition: Third editionMaterial type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Milan, Prentice Hall Financial Times, 2004Availability: Items available for loan: Kirinyaga University Library
[Call number: HF5415 .H55 2004]
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Foundations of Marketing Jobber David and John Faby
by Jobber David and John Faby. Edition: 3rd ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: UK McGraw-Hill Education 2009Availability: Items available for loan: Kirinyaga University Library
[Call number: HF5415 .J63 2009 ]
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