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The Ernst & Young business plan guide / Brian R. Ford, Jay M. Bornstein, Patrick T. Pruitt.

By: Ford, Brian R.
Contributor(s): Bornstein, Jay | Pruitt, Patrick T | Siegel, Eric S. Ernst & Young business plan guide.
Material type: TextTextPublisher: Hoboken, N.J. : J. Wiley & Sons Inc., c2007Edition: 3rd ed.Description: xix, 233 p. : ill. ; 23 cm.ISBN: 0470112697 (pbk.); 9780470112694 (pbk.).Other title: Ernst and Young business plan guide.Subject(s): New business enterprises -- School of Business and Education | Business planning. -- School of Business and EducationDDC classification: HD 62.5 .F67 2007 Online resources: Table of contents only | Contributor biographical information | Publisher description
Contents:
The business plan -- Who reads the business Plan? -- Legal forms of a business -- Due diligence -- Contents -- Executive summary -- General company description -- Products and services -- Marketing plan -- Operational plan -- Management and organization -- Major milestones -- Structure and capitalization -- Financial plan -- Confidentiality agreements -- Further considerations -- Resources for the entrepreneur -- Conclusion.
List(s) this item appears in: Marketing | Business Management
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Item type Current location Collection Call number Status Date due Barcode Item holds
Long Loan Book Long Loan Book Kirinyaga University Library
General Stacks
Non-fiction HD 62.5 .F67 2007 (Browse shelf) Available KYU/2017/7297
Total holds: 0

Rev. ed. of: The Ernst & Young business plan guide / Eric S. Siegel, Brian R. Ford, Jay M. Bornstein. 2nd ed. c1993.

Includes index.

The business plan -- Who reads the business Plan? -- Legal forms of a business -- Due diligence -- Contents -- Executive summary -- General company description -- Products and services -- Marketing plan -- Operational plan -- Management and organization -- Major milestones -- Structure and capitalization -- Financial plan -- Confidentiality agreements -- Further considerations -- Resources for the entrepreneur -- Conclusion.

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