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Global e-commerce and online marketing : watching the evolution / edited by Nikhilesh Dholakia ... [et al.].

Contributor(s): Dholakia, Nikhilesh, 1947-.
Material type: TextTextPublisher: Westport, Conn. : Quorum Books, 2002Description: xiv, 316 p. : ill. ; 24 cm.ISBN: 9781567204070.Subject(s): Electronic commerce. -- School of Business and Education | Internet marketing. -- School of Business and Education | Globalization. -- School of Business and EducationDDC classification: HF 5548.32 .G46 2002
List(s) this item appears in: Marketing
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Item type Current location Collection Call number Status Date due Barcode Item holds
Long Loan Book Long Loan Book Kirinyaga University Library
General Stacks
Non-fiction HF 5548.32 .G46 2002 (Browse shelf) Available KYU/2017/6465
Total holds: 0

Includes bibliographical references (p. [287]-306) and index.

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