Strategic management : from theory to practice / Allen C. Amason.
By: Amason, Allen C.
Material type:
TextPublisher: New York : Routledge, 2011Description: xviii, 295 p. : ill. ; 27 cm.ISBN: 9780415871723 (hbk. : alk. paper); 9780415871693 (pbk. : alk. paper); 9780203865835 (ebook).Subject(s): Strategic planning. -- School of Business and Education | Management. -- School of Business and EducationDDC classification: 658.4/012 | Item type | Current location | Collection | Call number | Status | Date due | Barcode | Item holds |
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Long Loan Book
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Kirinyaga University Library General Stacks | Non-fiction | HD30.28 .A425 2011 (Browse shelf) | Available | KYU/2017/6434 |
Includes bibliographical references and index.
An introduction to strategic management -- Understanding organizational performance -- Tools of the trade: an overview of the framework -- Analyzing the environment: assessing the opportunities and threats -- Analyzing capabilities and resources: assessing the strengths and weaknesses -- Strategies for competitive advantage: value, customers and transactions -- Corporate and multi-business unit strategy -- Strategy implementation: fit, adaptation and learning -- A general framework: strategy, entrepreneurship and international business -- Strategic leadership: leading and governing.