Anderson, James C.,  1953- <br/><br/>
Business market management :  understanding, creating, and delivering value / 
James C. Anderson, James A. Narus, Das Narayandas. 
 - 3rd ed. 
 - Upper Saddle River, N.J. :  Pearson Prentice Hall,  c2009. 
 - xxv, 470 p. :  col. ill. ;  25 cm. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>9780136000884 
<br/><br/><label>LCCN: </label>2008012486 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Industrial marketing.
<br/><br/><label>LC Class. No.: </label>HF 5415.12  / .A53 2009 
<br/><br/><label>Dewey Class. No.: </label>HF 5415.12 .A53 2009