Mittal, S.K. <br/><br/>
Sales promotion and marketing communications 
by Mittal, S.K. 
 - New Delhi  Global vision publishing house  2009 
 - 310p. 
<br/><br/><label>ISBN: </label>978-81-8220-214-6 
<br/><br/><label>Subjects--Topical Terms: </label>--School of Business and Education
<br/><br/><label>LC Class. No.: </label>HF 5415   / .M58 2009