Brand story : Cases and Explorations in Fashion Branding / Hancock, Joseph H. - 2nd ed. - New York, Bloomabury, 2016 - 206 p.: includes an index ISBN: 9781501300028 Subjects--Topical Terms: --School of Engineering and Technology LC Class. No.: HD 9940 / .H36 2016 Dewey Class. No.: HD 9940 .H36 2016