00727nam a22002057a 4500999001300000005001700013008004100030020002200071040001600093041000800109050002700117100002100144245005600165250001200221260005900233300001000292650004800302942001300350952015800363  c489d48920260528093306.0150804b        xxu||||| |||| 00| 0 eng d  a978-0-07-060159-8  aKYUCLcKYUC  aENG  aHF 5415.13b.D846 2007  9380aDuncan, Tom  aPrinciples of advertising and IMC:c[by] Duncan Tom  a2nd ed.  aNew Delhi:bTata Macgrawhillpublishing company,c2007.  a733p.  2MarketingxSchool of Business and Education  2lcccLLB  00102lcc40708NFICaKyUCLbKyUCLcGENd2015-08-04ePurchaseg2250.00l1oHF 5415.13 D846 2007pKYUC/2013/3804r2026-03-31s2018-02-06w2015-08-04yLLB