Marketing management 
Saxena Rajan 
 - Third edition 
 - New Delhi  McGraw-Hill companies  2008 
 - 819p. 
<br/><br/><label>ISBN: </label>978-0-07-059953-X 
<br/><br/><label>Subjects--Topical Terms: </label>--School of Business and Education
<br/><br/><label>LC Class. No.: </label>HF 5415.13  / .S29 2008