International marketing strategy : analysis, development, and implementation /
Chris Phillips, Isobel Doole, and Robin Lowe.
- 7th ed.
- London ; New York : Routledge, 2016.
- 465 p. : ill. ; 26 cm.
Includes bibliographical references and index.
9781473723702 0415089859 (pbk.)
94020949
Export marketing--School of Business and Education Export marketing--School of Business and Education