TY  - BOOK
AU  - Burns,Alvin C.
AU  - Bush,Ronald F.
TI  - Marketing research
SN  - 9780133074673
AV  - HF5415.2.B779 2014 .B779 2014
U1  - HF5415.2.B779 2014 23
PY  - 2014///
CY  - Boston
PB  - Pearson
KW  - Marketing research
KW  - Marketing
KW  - School of Business and Education
N1  - Includes bibliographic references and index
ER  - 
