@book{3883,
	author = {Philip Kotler ... [et al.]. and Kotler, Philip.},
	title = {Principles of marketing /},
	publisher = {Pearson Prentice Hall,},
	year = {c2008.},
	address = {Upper Saddle River, N.J. :},
	edition = {5th European ed.},
	note = {Edition for U.S. published under: Principles of marketing / Philip Kotler, Gary Armstrong. 12th ed., c2008.},
	url = {http://www.loc.gov/catdir/toc/ecip089/2008003309.html}
}