01003cam a2200289 a 450000100090000000300040000900500170001300800410003001000170007102000220008802000220011003500220013203700670015404000130022104200100023404300120024405000360025608200240029224500800031625000120039626000510040830000400045950400530049965000600055265000810061270000200069313294899OSt20250731144607.0030717s2003    si a     b    001 0 eng    a  2003411922  a0131001353 (pbk.)  a0131066250 (hard)  a(DLC)  2003411922  bLibrary of Congress -- Jakarta Overseas OfficecS[dollar]42.90  aDLCcDLC  alcode  aa------00aHF5415.13.M253 2003b.M253 2003  2HF5415.13.M253 200300aMarketing management :ban Asian perspective /cPhilip Kotler ... [et al.].  a3rd ed.  aSingapore ;aNew York :bPrentice Hall,c2003.  axxvi, 771 p. :bcol. ill. ;c26 cm.  aIncludes bibliographical references and indexes. 0aMarketingxSchool of Business and Education2Marketing  0aMarketingzAsiavCase studies.2Marketing xSchool of Business and Education1 aKotler, Philip.