03052cam a22004218i 4500 3770 3770 18853244 OSt 20250708152950.0 151112s2016 nyu b 001 0 eng 2015044116 9781472581969 (paperback) 9781472581976 (epdf) KyUL eng KyU pcc TS171 .B69 2016 658.5/752 23 DES011000 TEC016020 bisacsh Bramston, Dave, author. Idea searching for design : how to research and develop design concepts / by David Bramston and Ye Li. Second edition. 1608 New York : Fairchild Books, 2016. pages cm. text rdacontent unmediated rdamedia volume rdacarrier Basics product design Includes bibliographical references and index. Machine generated contents note: -- Contents -- IntroductionChapter 1: Just Imagine If It Were Possible -- Absorb -- Thoughts -- Observations -- Student projectChapter 2: Thinking Differently -- Understanding -- Profiles -- Themes -- Student projectChapter 3: Explore Fun -- Materials -- Exploration -- Communication -- Student projectChapter 4: Sensory Perceptions -- Added values -- Emotions -- Conflicts -- Student projectChapter 5: Adopting the Responsibility -- Sustainability -- Tinkering -- Values -- Student projectChapter 6: Evolving the Reality -- Analysis -- Change -- Direction -- Student projectConclusion -- Glossary -- Further resources -- Index -- Acknowledgements and credits. "The second edition of Idea Searching examines methods of generating and identifying ideas, and teaches you to understand what is being observed and recorded. Using lavish illustrations, concise case studies and practical examples, it explores how different experiences, contexts and references are important in identifying an idea that is appropriate for a particular individual, target audience or culture. Advocating a step-by-step approach to generating ideas and brainstorming, it encourages an open mind in the development of ideas and teaches you to always question convention.The text is accompanied by a variety of case studies and examples of work from the world's best contemporary product designers. It also includes a number of new projects for students, to encourage further exploration of ideas"-- Provided by publisher. Product design. Fashion and Design School of Engineering and Technology Creative thinking. Fashion and Design School of Engineering and Technology DESIGN / Product. Fashion and Design School of Engineering and Technology TECHNOLOGY & ENGINEERING / Industrial Design / Product. Fashion and Design School of Engineering and Technology 7 cbc orignew 1 ecip 20 y-gencatlg lcc LLB 0 0 lcc 0 0 NFIC KyUCL KyUCL GEN 2017-02-28 Purchase 4464.00 TS171 .B69 2016 KYU/2017/6992 2017-02-28 2017-02-28 LLB 0 0 lcc 0 0 NFIC KyUCL KyUCL GEN 2017-02-28 Purchase 4464.00 TS171 .B69 2016 KYU/2017/6993 2017-02-28 2017-02-28 LLB 0 0 lcc 0 0 NFIC KyUCL KyUCL GEN 2017-02-28 Purchase 4464.00 2 TS171 .B69 2016 KYU/2017/6994 2026-03-31 2023-02-14 2017-02-28 LLB 0 0 lcc 0 0 NFIC KyUCL KyUCL GEN 2017-02-28 Purchase 4464.00 1 TS171 .B69 2016 KYU/2017/6995 2026-03-31 2022-03-08 2017-02-28 LLB 0 0 lcc 0 0 NFIC KyUCL KyUCL GEN 2017-02-28 Purchase 4464.00 TS171 .B69 2016 KYU/2017/6996 2026-03-31 2017-02-28 LLB 0 0 lcc 0 0 NFIC KyUCL KyUCL GEN 2017-02-28 Purchase 4464.00 TS171 .B69 2016 KYU/2017/6997 2026-03-31 2017-02-28 LLB