Kotler, Philip.

Marketing management / Philip Kotler, Northwestern University, Kevin Lane Keller, Dartmouth College. - 15 [edition]. - xxii, 692 pages,118 variously numbered pages : color illustrations ; 29 cm.

9781292092621

2014023870


Marketing--School of Business and Education

HF 5415.13 / .K64 2016

HF 5415.13 .K64 2016