01327cam a22003134a 450000100090000000300040000900500170001300800410003001000170007102000350008802000350012304000190015804100070017704200080018405000280019208200310022024500960025126000450034730000280039244000480042050002090046850400510067765000360072865000700076470000330083470000220086773000470088985600770093613281063OSt20250222141907.0030721s2004    nyu      b    001 0 eng    a  2003016234  a0789023113 (case : alk. paper)  a0789023121 (soft : alk. paper)  aDLCcKULdKyUL  aEN  apcc00aHF 5415.1263b.R45 200400aHF 5415.1263 .R45 200422200aFundamentals of business marketing research /c[edited by] David A. Reid, Richard E. Plank.  aNew York :bBest Business Books,cc2004.  axxiii, 283 p. ;c23 cm. 4aThe foundation series in business marketing  a"This book is a compilation of articles that appeared previously in the Journal of business-to-business marketing, 7 (2-3) (2000): 2-185; 7 (4) (2000): 3-5, 11-67; and 9 (4) (2000): 123-126"--T.p. verso."  aIncludes bibliographical references and index. 0aIndustrial marketingxResearch. 0aMarketing research.2Marketing xSchool of Business and Education1 aReid, David A.q(David Alan)1 aPlank, Richard E.0 aJournal of business-to-business marketing.413Table of contentsuhttp://www.loc.gov/catdir/toc/ecip046/2003016234.html