Marshall, Greg W. <br/><br/>
Marketing management / 
Greg W. Marshall, Rollins College, Mark W. Johnston, Rollins College. 
 - Second edition. 
 - xxvi, 504 pages :  color illustrations ;  28 cm 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>9781259094972 9781259094972 
<br/><br/><label>LCCN: </label>2013049003 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--School of Business and Education
<br/><br/><label>LC Class. No.: </label>HF 5415.13  / .M37 2015 
<br/><br/><label>Dewey Class. No.: </label>HF 5415.13 .M37 2015