Contemporary advertising and integrated marketing communications / William F. Arens, Michael F. Weigold.
By: Arens, William F [author.].
Contributor(s): Weigold, Michael F [author.].
Material type:
TextPublisher: New York, NY : McGraw-Hill Education, [2017]Edition: Fifteenth edition.Description: pages cm.Content type: text Media type: unmediated Carrier type: volumeISBN: 9781259548154 .Subject(s): Advertising. -- School of Business and EducationDDC classification: HF 5821 .A74 2017
| Item type | Current location | Collection | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|
Long Loan Book
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Kirinyaga University Library General Stacks | Non-fiction | HF 5821 .A74 2017 (Browse shelf) | Available | KYU/2017/7513 |
Total holds: 0
Open Library: