Advertising : critical approaches / Chris Wharton ; with a political economy of advertising chapter by Jonathan Hardy.
By: Wharton, Chris (Lecturer in advertising and media).
Material type:
TextPublisher: Abingdon, Oxon ; New York, NY : Routledge, 2015Description: x, 228 pages ; 26 cm.Content type: text Media type: unmediated Carrier type: volumeISBN: 9780415535229 (hardback); 9780415535236 (pbk.).Subject(s): Advertising. -- School of Business and EducationDDC classification: 659.1
| Item type | Current location | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|
Long Loan Book
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Kirinyaga University Library | HF5823.W466 2015 (Browse shelf) | Available | KYU/2017/7304 |
Total holds: 0
Includes bibliographical references and index.
Open Library: