Marketing management / Philip Kotler, Northwestern University, Kevin Lane Keller, Dartmouth College.
By: Kotler, Philip.
Contributor(s): Keller, Kevin Lane.
Material type:
TextPublisher: Boston : Pearson, [2016]Edition: 15 [edition].Description: xxii, 692 pages,118 variously numbered pages : color illustrations ; 29 cm.Content type: text Media type: unmediated Carrier type: volumeISBN: 9781292092621.Subject(s): Marketing -- School of Business and EducationDDC classification: HF 5415.13 .K64 2016
| Item type | Current location | Collection | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|
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Kirinyaga University Library General Stacks | Non-fiction | HF 5415.13 .K64 2016 (Browse shelf) | Available | KYU/2017/5865 | ||
Long Loan Book
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Kirinyaga University Library General Stacks | Non-fiction | HF 5415.13 .K64 2016 (Browse shelf) | Available | KYU/2017/5866 |
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| HF 5415 .13 .K64 2012 Marketing management / | HF 5415 .13 .K64 2012 Marketing management / | HF 5415 .13 .K64 2012 Marketing management / | HF 5415.13 .K64 2016 Marketing management / | HF 5415.13 .K64 2016 Marketing management / | HF 5415.13 .L57 2016 Services marketing : | HF5415.13.L5883 2011 Services marketing : |
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