Marketing planning : by (Record no. 482)

000 -LEADER
fixed length control field 00499nam a22001697a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20260513085114.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 150804b xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0750680040
040 ## - CATALOGING SOURCE
Original cataloging agency KyUCL
Transcribing agency KyUC
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5414
Item number .B33
100 ## - MAIN ENTRY--PERSONAL NAME
9 (RLIN) 377
Personal name Beamis, Karen and Ashford Ruth.
245 ## - TITLE STATEMENT
Title Marketing planning : by
Statement of responsibility, etc. Beamis, Karen Ashford Ruth.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. Jordan Hill, USA.
Name of publisher, distributor, etc. Elsevier,
Date of publication, distribution, etc. 2006.
300 ## - PHYSICAL DESCRIPTION
Extent 396p.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Source of heading or term marketing
General subdivision School of Business and Education
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Long Loan Book
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Permanent location Current location Date acquired Source of acquisition Cost, normal purchase price Full call number Barcode Date last seen Price effective from Koha item type
          Non-fiction Kirinyaga University Library Kirinyaga University Library 2015-08-04 PURCHASE 5500.00 HF5415.B33 2006 KYUC/2008/1393 2015-08-04 2015-08-04 Long Loan Book

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