| 000 -LEADER |
| fixed length control field |
01058cam a2200313 a 4500 |
| 001 - CONTROL NUMBER |
| control field |
17221011 |
| 003 - CONTROL NUMBER IDENTIFIER |
| control field |
OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
| control field |
20250709084542.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
| fixed length control field |
120321s2013 maua b 001 0 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER |
| LC control number |
2012008760 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
| International Standard Book Number |
9780273768395 |
|
| International Standard Book Number |
9780273768395 |
| 040 ## - CATALOGING SOURCE |
| Original cataloging agency |
DLC |
| Transcribing agency |
KyUL |
| Modifying agency |
DLC |
| Language of cataloging |
english |
| 042 ## - AUTHENTICATION CODE |
| Authentication code |
pcc |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER |
| Classification number |
HM 1221 |
| Item number |
.B76 2013 |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER |
| Classification number |
HM 1221 .B76 2013 |
| Edition number |
23 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
| Personal name |
Broom, Glen M. |
| 245 10 - TITLE STATEMENT |
| Title |
Cutlip and Center's effective public relations / |
| Statement of responsibility, etc. |
Glen M. Broom, Bey-Ling Sha. |
| 246 30 - VARYING FORM OF TITLE |
| Title proper/short title |
Effective public relations |
| 250 ## - EDITION STATEMENT |
| Edition statement |
11th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
| Place of publication, distribution, etc. |
Boston : |
| Name of publisher, distributor, etc. |
Pearson, |
| Date of publication, distribution, etc. |
c2013. |
| 300 ## - PHYSICAL DESCRIPTION |
| Extent |
xxi, 431 p. : |
| Other physical details |
ill. ; |
| Dimensions |
26 cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
| Bibliography, etc |
Includes bibliographical references and index. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name as entry element |
Public relations. |
| Source of heading or term |
Public relations |
| General subdivision |
School of Business and Education |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
| Personal name |
Sha, Bey-Ling. |
| 906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) |
| a |
7 |
| b |
cbc |
| c |
orignew |
| d |
1 |
| e |
ecip |
| f |
20 |
| g |
y-gencatlg |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
| Source of classification or shelving scheme |
|
| Koha item type |
Long Loan Book |