Consumer behaviour : (Record no. 3557)

000 -LEADER
fixed length control field 02097cam a22004094a 4500
001 - CONTROL NUMBER
control field 16721246
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250611101944.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 110404s2012 enka b 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2011013123
015 ## - NATIONAL BIBLIOGRAPHY NUMBER
National bibliography number GBB149172
Source bnb
016 7# - NATIONAL BIBLIOGRAPHIC AGENCY CONTROL NUMBER
Record control number 015794286
Source Uk
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780273736950 (pbk.)
International Standard Book Number 0273736957 (pbk.)
035 ## - SYSTEM CONTROL NUMBER
System control number (OCoLC)ocn711777302
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency KyUL
Modifying agency YDX
-- YDXCP
-- CDX
-- BWK
-- DEBBG
-- UKMGB
-- DLC
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title EN
042 ## - AUTHENTICATION CODE
Authentication code pcc
043 ## - GEOGRAPHIC AREA CODE
Geographic area code e------
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF 5415.33
Item number .S35 2012
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number HF 5415.33 .S35 2012
Edition number 22
084 ## - OTHER CLASSIFICATION NUMBER
Classification number HF 5415.33 .S35 2012
Number source rvk
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Schiffman, Leon G.
245 10 - TITLE STATEMENT
Title Consumer behaviour :
Remainder of title a European outlook /
Statement of responsibility, etc. Leon G. Schiffman, Leslie Lazar Kanuk and Håvard Hansen.
250 ## - EDITION STATEMENT
Edition statement 2nd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. Harlow, England ;
-- New York :
Name of publisher, distributor, etc. Pearson Financial Times/Prentice Hall,
Date of publication, distribution, etc. 2012.
300 ## - PHYSICAL DESCRIPTION
Extent xix, 460 p. :
Other physical details ill. (chiefly col.) ;
Dimensions 27 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and index.
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note An introduction to the study of consumer behaviour -- Consumer research -- Market segmentation -- Consumer decision-making -- Consumer motivation -- Personality and consumer behaviour -- Consumer perception -- Consumer learning -- Consumer attitude formation and change -- Communication and consumer behaviour -- Reference groups and family influences -- Social class and consumer behaviour -- The influence of culture and subculture on consumer behaviour -- Cross-cultural consumer behaviour : an international perspective -- Consumer influence and the diffusion of innovations -- Consumer decision-making-again.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Consumer behavior
Geographic subdivision Europe.
Source of heading or term Marketing
General subdivision School of Business and Education
Topical term or geographic name as entry element Motivation research (Marketing)
Geographic subdivision Europe.
Source of heading or term Marketing
General subdivision School of Business and Education
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Kanuk, Leslie Lazar.
Personal name Hansen, Håvard.
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 7
b cbc
c orignew
d 1
e ecip
f 20
g y-gencatlg
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Long Loan Book
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Permanent Location Current Location Shelving location Date acquired Source of acquisition Cost, normal purchase price Full call number Barcode Date last seen Price effective from Koha item type
          Non-fiction Kirinyaga University Library Kirinyaga University Library General Stacks 2017-02-22 Purchase 7481.00 HF 5415.33 .S35 2012 KYU/2017/6340 2026-03-31 2017-02-22 Long Loan Book
          Non-fiction Kirinyaga University Library Kirinyaga University Library General Stacks 2017-02-22 Purchase 7481.00 HF 5415.33 .S35 2012 KYU/2017/6341 2026-03-31 2017-02-22 Long Loan Book

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