| 000 -LEADER |
| fixed length control field |
02097cam a22004094a 4500 |
| 001 - CONTROL NUMBER |
| control field |
16721246 |
| 003 - CONTROL NUMBER IDENTIFIER |
| control field |
OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
| control field |
20250611101944.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
| fixed length control field |
110404s2012 enka b 001 0 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER |
| LC control number |
2011013123 |
| 015 ## - NATIONAL BIBLIOGRAPHY NUMBER |
| National bibliography number |
GBB149172 |
| Source |
bnb |
| 016 7# - NATIONAL BIBLIOGRAPHIC AGENCY CONTROL NUMBER |
| Record control number |
015794286 |
| Source |
Uk |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
| International Standard Book Number |
9780273736950 (pbk.) |
|
| International Standard Book Number |
0273736957 (pbk.) |
| 035 ## - SYSTEM CONTROL NUMBER |
| System control number |
(OCoLC)ocn711777302 |
| 040 ## - CATALOGING SOURCE |
| Original cataloging agency |
DLC |
| Transcribing agency |
KyUL |
| Modifying agency |
YDX |
| -- |
YDXCP |
| -- |
CDX |
| -- |
BWK |
| -- |
DEBBG |
| -- |
UKMGB |
| -- |
DLC |
| 041 ## - LANGUAGE CODE |
| Language code of text/sound track or separate title |
EN |
| 042 ## - AUTHENTICATION CODE |
| Authentication code |
pcc |
| 043 ## - GEOGRAPHIC AREA CODE |
| Geographic area code |
e------ |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER |
| Classification number |
HF 5415.33 |
| Item number |
.S35 2012 |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER |
| Classification number |
HF 5415.33 .S35 2012 |
| Edition number |
22 |
| 084 ## - OTHER CLASSIFICATION NUMBER |
| Classification number |
HF 5415.33 .S35 2012 |
| Number source |
rvk |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
| Personal name |
Schiffman, Leon G. |
| 245 10 - TITLE STATEMENT |
| Title |
Consumer behaviour : |
| Remainder of title |
a European outlook / |
| Statement of responsibility, etc. |
Leon G. Schiffman, Leslie Lazar Kanuk and Håvard Hansen. |
| 250 ## - EDITION STATEMENT |
| Edition statement |
2nd ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
| Place of publication, distribution, etc. |
Harlow, England ; |
| -- |
New York : |
| Name of publisher, distributor, etc. |
Pearson Financial Times/Prentice Hall, |
| Date of publication, distribution, etc. |
2012. |
| 300 ## - PHYSICAL DESCRIPTION |
| Extent |
xix, 460 p. : |
| Other physical details |
ill. (chiefly col.) ; |
| Dimensions |
27 cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
| Bibliography, etc |
Includes bibliographical references and index. |
| 505 0# - FORMATTED CONTENTS NOTE |
| Formatted contents note |
An introduction to the study of consumer behaviour -- Consumer research -- Market segmentation -- Consumer decision-making -- Consumer motivation -- Personality and consumer behaviour -- Consumer perception -- Consumer learning -- Consumer attitude formation and change -- Communication and consumer behaviour -- Reference groups and family influences -- Social class and consumer behaviour -- The influence of culture and subculture on consumer behaviour -- Cross-cultural consumer behaviour : an international perspective -- Consumer influence and the diffusion of innovations -- Consumer decision-making-again. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name as entry element |
Consumer behavior |
| Geographic subdivision |
Europe. |
| Source of heading or term |
Marketing |
| General subdivision |
School of Business and Education |
|
| Topical term or geographic name as entry element |
Motivation research (Marketing) |
| Geographic subdivision |
Europe. |
| Source of heading or term |
Marketing |
| General subdivision |
School of Business and Education |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
| Personal name |
Kanuk, Leslie Lazar. |
|
| Personal name |
Hansen, Håvard. |
| 906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) |
| a |
7 |
| b |
cbc |
| c |
orignew |
| d |
1 |
| e |
ecip |
| f |
20 |
| g |
y-gencatlg |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
| Source of classification or shelving scheme |
|
| Koha item type |
Long Loan Book |