Services marketing : (Record no. 3310)

000 -LEADER
fixed length control field 01431cam a22003978i 4500
001 - CONTROL NUMBER
control field 18948468
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250225180918.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 160127s2016 nju 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2016003724
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781944659004 (hardcover)
International Standard Book Number 9781944659011 (pbk.)
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Language of cataloging eng
Transcribing agency KyUL
Description conventions rda
042 ## - AUTHENTICATION CODE
Authentication code pcc
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF 5415.13
Item number .L57 2016
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number HF 5415.13 .L57 2016
Edition number 23
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Lovelock, Christopher H.,
Relator term author.
245 10 - TITLE STATEMENT
Title Services marketing :
Remainder of title people, technology, strategy /
Statement of responsibility, etc. Jochen Wirtz, Christopher Lovelock.
250 ## - EDITION STATEMENT
Edition statement Eighth edition.
263 ## - PROJECTED PUBLICATION DATE
Projected publication date 1603
264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Place of production, publication, distribution, manufacture New Jersey :
Name of producer, publisher, distributor, manufacturer World Scientific,
Date of production, publication, distribution, manufacture, or copyright notice [2016]
300 ## - PHYSICAL DESCRIPTION
Extent pages cm
336 ## - CONTENT TYPE
Content type term text
Source rdacontent
337 ## - MEDIA TYPE
Media type term unmediated
Source rdamedia
338 ## - CARRIER TYPE
Carrier type term volume
Source rdacarrier
500 ## - GENERAL NOTE
General note Includes index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
General subdivision School of Business and Education
Source of heading or term Marketing
Topical term or geographic name as entry element Professions
General subdivision Marketing.
Topical term or geographic name as entry element Service industries
General subdivision Marketing.
Topical term or geographic name as entry element Customer services
General subdivision Marketing.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Wirtz, Jochen,
Relator term author.
776 08 - ADDITIONAL PHYSICAL FORM ENTRY
Relationship information Online version:
Main entry heading Lovelock, Christopher H., author.
Title Services marketing
Edition Eighth edition.
Place, publisher, and date of publication New Jersey : World Scientific, [2016]
International Standard Book Number 9781944659028
Record control number (DLC) 2016004004
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 7
b cbc
c orignew
d 1
e ecip
f 20
g y-gencatlg
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Long Loan Book
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Permanent Location Current Location Shelving location Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Date last checked out Price effective from Koha item type
          Non-fiction Kirinyaga University Library Kirinyaga University Library General Stacks 2017-02-09 Purchase 2260.00 1 HF 5415.13 .L57 2016 KYU/2017/5630 2026-03-30 2020-01-31 2017-02-09 Long Loan Book

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