Advanced brand management : (Record no. 3061)

000 -LEADER
fixed length control field 01255cam a2200325 a 4500
001 - CONTROL NUMBER
control field 12883048
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250221172247.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 020803s2002 si a 001 0 eng d
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2002511187
015 ## - NATIONAL BIBLIOGRAPHY NUMBER
National bibliography number GBA1-U8252
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780470824498
035 ## - SYSTEM CONTROL NUMBER
System control number (OCoLC)ocm48362256
040 ## - CATALOGING SOURCE
Original cataloging agency KyUL
Transcribing agency KyUL
Modifying agency DGU
-- DLC
042 ## - AUTHENTICATION CODE
Authentication code lccopycat
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HD 69
Item number .T46 2002
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number HD 69 .T46 2002
Edition number 21
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Temporal, Paul.
245 10 - TITLE STATEMENT
Title Advanced brand management :
Remainder of title Managing brands in a changing world/
Statement of responsibility, etc. Paul, Temporal.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. Singapore ;
-- New York :
Name of publisher, distributor, etc. John Wiley & Sons,
Date of publication, distribution, etc. c2010.
300 ## - PHYSICAL DESCRIPTION
Extent 337 p. :
Other physical details ill. ;
Dimensions 24 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Brand name products
General subdivision School of Business and Education
Source of heading or term Management.
856 42 - ELECTRONIC LOCATION AND ACCESS
Materials specified Contributor biographical information
Uniform Resource Identifier <a href="http://www.loc.gov/catdir/bios/wiley044/2002511187.html">http://www.loc.gov/catdir/bios/wiley044/2002511187.html</a>
Materials specified Publisher description
Uniform Resource Identifier <a href="http://www.loc.gov/catdir/description/wiley036/2002511187.html">http://www.loc.gov/catdir/description/wiley036/2002511187.html</a>
Materials specified Table of contents
Uniform Resource Identifier <a href="http://www.loc.gov/catdir/toc/wiley023/2002511187.html">http://www.loc.gov/catdir/toc/wiley023/2002511187.html</a>
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 7
b cbc
c copycat
d 2
e ncip
f 20
g y-gencatlg
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Long Loan Book
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Permanent Location Current Location Shelving location Date acquired Source of acquisition Cost, normal purchase price Full call number Barcode Date last seen Price effective from Koha item type
          Non-fiction Kirinyaga University Library Kirinyaga University Library General Stacks 2017-01-26 Purchase 2981.00 HD 69 .T46 2002 KYU/2017/5143 2026-03-31 2017-01-26 Long Loan Book

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