Rewoldt, Stewart H. 1922-1979.
Introduction to marketing management; text and cases [by] Stewart H. Rewoldt, James D. Scott [and] Martin R. Warshaw. - Rev. ed. - Homewood, Ill., R. D. Irwin, 1973. - xv, 825 p. illus. 24 cm.
On spine: Marketing management.
Includes bibliographical references.
0256014426
72090532
Marketing--School of Business and Education
Marketing--Management--Case studies.
HF5415.13 / .R4 1973
658.8
Introduction to marketing management; text and cases [by] Stewart H. Rewoldt, James D. Scott [and] Martin R. Warshaw. - Rev. ed. - Homewood, Ill., R. D. Irwin, 1973. - xv, 825 p. illus. 24 cm.
On spine: Marketing management.
Includes bibliographical references.
0256014426
72090532
Marketing--School of Business and Education
Marketing--Management--Case studies.
HF5415.13 / .R4 1973
658.8