Simpkins, Robert A., 1945-

The secrets of great sales management : advanced strategies for maximizing performance / Robert A. Simpkins. - New York : American Management Association, c2004. - xii, 212 p. ; 24 cm.

Includes index.

The changing world of sales management -- Planning for today and tomorrow -- Crafting the professional sales force -- Finding the sales team talent -- Strengthening the sales team -- Compensation programs that drive superior performance -- Now lead : measuring and managing performance -- Coaching and counseling -- Looking towards the future.

978-81-203-3442-7

2004004340


Sales management.--School of Business and Education
Sales personnel--Training of.

HF5438.4 / .S52 2004

658.8/1

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