International direct marketing principles, best practices, marketing facts / [electronic resource] : Manfred Krafft...[et al.] (editors). - Berlin ; New York : Springer, c2007. - 1 online resource (xxv, 326 p. : col. ill.)

Title from e-book title screen (viewed March 18, 2008).



9783642072581 9783540396314 (print) 3540396314 (print) 9783540396321 (ebook) 3540396322 (ebook)

111778 MIL

2009659318


Export marketing.--School of Business and Education
Direct marketing.--School of Business and Education

HF 5415.12 / .K73 2010

HF 5415.12 .K73 2010

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